The Infrastructure Supply Chain Platform

Idencia vision

Platform versus chain

Since the introduction of the assembly line 100 years ago, most industries have operated in a series sequence of production. Each step in the production supply chain is dependent upon successful completion of all steps before it. Today, digital technologies enable industry platforms. Use of platforms shifts the operating dynamic from series sequencing to a parallel system in which parties function independently of any other individual party because they are supported by the platform as a whole. This avoids the trap of the “chain being only as strong as its weakest link” and is critical to unlocking latent productivity improvements.

The infrastructure supply chain that exists today operates in series sequencing and suffers from lagging productivity relative to other industries as a result. The G20 estimates that global infrastructure investment requirements are $94 Trillion through 2040 against identified funding resources of $79 Trillion, leaving a $15 Trillion funding gap that must be closed by productivity improvements.

It is inevitable that the infrastructure supply chain will shift to a common platform to unlock new, unimagined productivity and opportunities. What does this mean? We provide some definition in this report. To start, think how other industries have been transformed by these platforms:

Amazon logo with black text and orange arrow underlining the word 'amazon'
Apple logo followed by the text 'iTunes'
Netflix logo in red and black.

The value of the platform to the infrastructure supply chain will be directly proportional to industry participation. As with the introduction of the telephone, fax machine and iTunes, the platform will become increasingly valuable to users as more parties participate on it.

Idencia is already providing the foundation. We see big things ahead.

A product-centered platform

Product versus project

There are a lot of very good platforms for managing construction projects on the market. All of these have been created to produce efficiencies in managing the project. Other than Idencia’s Connected Concrete™, there are no solutions that place the infrastructure product at the center of the platform. Why is this important? Because...

  1. Products are the infrastructure... leaving them out renders an incomplete solution.

  2. Manufacturing needs a platform... as one of the most complex facets of the supply chain.

  3. Digital product records are essential... to productivity, quality assurance and transparency.

  4. Infrastructure is becoming 'smart'... requiring a platform for managing smart components.

Systems platform

Internal Integration First

The infrastructure product manufacturing industry is highly fragmented and technology adoption has been incremental, applying individual solutions for different segments of company operations. We categorize the solutions into four basic software system sets:

  • Building Information Modeling (BIM)

  • Scheduling

  • Production & Scheduling

  • Enterprise Resource Management (ERP) and Construction Platforms

Some of these solutions extend from their core into other segments but there is not one solution that serves all of the needs.

Nor should there be. With few exceptions, the software industry has moved away from targeting universal needs (with generally mediocre solutions) to providing very good solutions for specific problems. This makes for better software but leaves the user managing several systems.

As a data collection system, Idencia is well-positioned to stitch the various software systems together with real-time product information. So, our first priority is to evolve into a Systems Platform that collects internal data and integrates with the existing data management systems used by manufacturers:

What will the Systems Platform enable?

The possibilities are endless but here are a few to consider:

Customer platform

Integrating manufacturers with their customers

From the holistic perspective, the primary benefits of an industry platform are that it:

  1. Creates near-seamless engagement between customers and their vendors;

  2. Reduces the friction of commerce between the involved parties; and, as a result

  3. Reduces costs to the consumer.

For the infrastructure supply chain, cost reduction is essential to bridge the global $15 Trillion gap between demand and expected funding resources we described above.

Idencia is already serving manufacturers with product data transfer to their customers, as we will describe below. In the near future, the platform will also enable Smart Infrastructure by providing asset managers with product data produced from sensors embedded in or affixed to the products they purchase from the manufacturer.

This Internet-of-Things (IoT) facility will enable manufacturers who participate on the platform to offer 'smart products' will produce greater customer value, command higher margins and create potential new revenue streams.

It will all start by integrating manufacturers with their customers.

The Customer Platform creates a nice win-win that saves asset managers money while manufacturers can charge more for their products. The North Carolina Department of Transportation estimated that it would save over $1 million annually by requiring all of its concrete vendors to include RFID tags in their products and transmit quality assurance data electronically through Idencia.

What will the Customers Platform enable?

The possibilities are endless but here are a few to consider:

Vendor platform

Integrating manufacturers with their vendors

Manufacturers can benefit from engaging their vendors on a platform in the same way that their customers benefit. Being part of a tight eco-system, vendors can:

  1. Maintain closer relationships with the manufacturers;

  2. Reduce costs; and

  3. Offer more value to the manufacturers.

In the same way that manufacturers can price their products at a premium AND save their customers money from reduced operating costs, a vendor on the platform can offer this to the manufacturer.

The reason that this can happen is because the platform eliminates costs that do not add value to the customer. Consequently, the manufacturer can save money and the vendor can price the good for full value. If this sounds familiar, it is because this is the fundamental premise of Lean Manufacturing practices.

The platform eliminates costs that do not add value to the customer.

Participation of the manufacturers' vendors will create a complete eco-system working on an electronic platform that reduces costs in the process. Consequently, end users (asset managers) will realize the most benefit from the accumulated savings of all those participating before them in the supply chain.

How will the platform reduce costs for vendors and manufacturers?

Conclusion

The Platform Is Revolutionary

The digital platform is as important to future productivity as the assembly line was to manufacturing 100 years ago.

As discussed earlier, we have all experienced this anecdotally as consumers with Amazon, iTunes and Netflix. A deeper dive into the numbers makes the factual case so let's look at iTunes, one of the first consumer platforms.

Two critical principles of 'platform economics' are revealed by studying iTune's impact:

  1. The platform removes costs that do not add value to the customer; and

  2. The platform makes it easier for the customer to do business.

Take notice of the chart, courtesy of Nick Routley from his blog post Visualizing 49 Years of Music Industry Sales.

While music industry revenues did fall, the decline was a result of digital distribution displacing physical distribution of songs recorded on vinyl, cassettes and CDs. The costs of recording on these media and selling through middle parties invested in bricks and mortar were no longer necessary after the introduction of iTunes. Over $12 Billion of savings were realized by consumers as a result of the music industry moving to a digital platform.

As for volume, in just 10 years after the release of iTunes, Apple announced that it had sold 25 billion songs on iTunes. This incredible acceleration was because it was so easy for consumers to purchase with a simple download.

Which brings us to the the final point about platforms:

First adopters thrive while late adopters fail.

Recent history is littered with casualties of companies that did not respond quickly enough to the platform: Borders Books, Sears Roebuck, Blockbuster and most record stores to name just a few. Meanwhile, first adopters are ruling the world.

Idencia is committed to creating a thriving infrastructure supply chain that rises to the challenges... and vast opportunities... of global infrastructure investment over the next 20 years. We hope you will join us.

A laptop screen displays a digital dashboard with charts, tables, and widgets related to production, shipments, job status, and inventory for a company called identidad.
Mobile phone and tablet screens showing a pre-pour inspection app with fields for form condition, cleanliness, joints, and release agent, each with pass or fail options, and buttons labeled 'Finish Later' and 'Done'.

Idencia in a nutshell

Idencia is a plant management solution that provides tools for plant managers to streamline and optimize their operations. As a company, Idencia strives to benefit the precast concrete industry as a whole.

Contact us

sales@idencia.com
(603) 541-7704